APAC ANNUAL CONGRESS ON 7 MARCH 2008

by Secretary-general Mr. J.W.B. Baron van Till:

Lyon was the base of venue for Participants to this year’s Annual Congress of the French Member Association APAC. The Congress took place on 7 March 2008 and drew an attendance of approx 300 commercial agents from all over France.

Among other key-note speakers was the IUCAB Secretary-General Mr. Jaap van Till who spoke about the necessity for commercial agents to master the art of distinguishing themselves as the most attractive, efficient and cost-effective way to built new markets and expand existing markets.

The Congress was followed by a Trade Fair organised by APAC were manufacturers from all over France exhibited their products with a view to establishing working relationships with commercial agents.